Parisian Haute Couture
Ā In 1958, Jacques Leonard asked theĀ fashion designerĀ Daniel TribouillardĀ to start a new company:Ā Leonard Fashion. A man of artistic temperament, Tribouillard set out to differentiate the brand inĀ Haute Couture. He launched a revolutionary new process forĀ printing English weaves, that were very fashionable at the time but said to be āunprintableā.Ā In just a few years, Tribouillard brought the Leonard brand to the world.
Ā Adopting the orchid as an emblem: a delicate wild flower āwithout geometric limitsā, Leonardās originality is founded on a unique and recognizable style ā and also, the fabrics used. In 1983, the Japanese government commissioned Tribouillard toĀ update the kimono. He accomplished his mission and established the Leonard brand in a country that most Houses find difficult to seduce.
